Pet World Insider Radio Segment – Ruth Jeffers – Jeffers Pets – WPA – Pet Trends & More
On this Pet World Radio Segment talk with Ruth Jeffers about her company, Jeffers Pets, WPA & The pet industry trends she sees…
Enjoy this Pet World Radio Segment in case a station near you does not currently carry Pet World Radio on the EMB or CRN networks!
Read more at their wonderful website: Jeffers Pets
An excerpt from their website:
Located in Dothan, Alabama, Jeffers is one of the largest privately owned catalog and eCommerce animal health supply retailers. Jeffers’ climb to the top of the market is a direct result of unprecedented customer service, hard work, and dedication to ensure the customer receives the highest quality product at the most reasonable price.
Jeffers was founded in 1975 by Dr. Keith Jeffers, PhD, in the basement of his ranch home. He began his journey as an advisor for local livestock owners and soon realized that his customers needed a reliable and more cost efficient source for their supplies. Dr. Jeffers began to go door-to-door to establish a customer base, and soon had enough customers to start the very first Jeffers Catalog. “Dr. J” spent countless nights with his wife Dorothy and daughters, Mary and Ruth hand delivering these catalogs. Jeffers now has three catalogs distributed to customers every change of season. The catalogs are for Pet Supplies, Equine Supplies, and Livestock Supplies.
In 1999, Jeffers ventured into the online world with JeffersPet.com and quickly became popular with customers who were previously buying through the catalog. Since ’99, the website has been continuously improved with customer feedback playing a key role in these changes. Currently, Jeffers operates an integrated eCommerce site, covering each of the 3 catalogs with a unified cart, plus a facebook page for each catalog, and a blog full of helpful articles and tips.