On this Pet World Radio Segment we talk with Pet Industry expert, Michael Johnson, from Chuck Latham Associates about trends in the pet industry.
Enjoy this Pet World Radio Segment in case a station near you does not currently carry Pet World Radio on the EMB or CRN networks!
For more informatioin about Chuck Latham Associates visit: CLA
Info on Michael From their website:
Michael Johnson,
Vice President of Marketing & Information at Chuck Latham Associates
Michael Johnson, Vice President of Marketing & Information at Chuck Latham Associates, specializes in CPG / FMCG Marketing, Analysis & Research across the FDM and Pet Specialty Channels. A consumer and shopper insights specialist, Michael conducts deep-dive research and trend studies to help retailers, manufacturers, and marketers better understand shopper attitudes and behaviors in order to more effectively grow sales and profit. Michael is a huge proponent of demographic marketing and frequently consults organizations to help them tailor their sales, marketing and messaging to meet tomorrow’s oncoming trends.
