Pet World Insider and Pet World Media Group are proud supporters of the Women In The Pet Industry Network.
Our interactions with these wonderful women, and men too, have been wonderful.
We are spotlighting some of members in an effort to share their knowledge, expertise and impact in the pet world!
Visit their sites to gain more information about what is happening in the pet world!
Dog Bone Marketing Solutions
Beke Lubeach
PrincipalLocation: San Diego, CA
E-mail: beke@dogbonemarketing.com
Website: http://www.dogtv.com/
Market your business like a dog with a bone!
Beke is an accomplished Marketing and Media Strategist with 8+ years of executive-level experience within Sports and Broadcast industries. She has specific expertise in the development and execution of cross-channel brand identity, marketing and advertising campaigns, incentive planning and event production.
She offers a comprehensive understanding of, and extensive experience with, campaign analysis and ROI reporting, media planning/buying, and the successful use of online marketing techniques and social media.
Beke is a creative problem-solver with proven ability to conceive, develop and produce compelling promotional and consumer sales campaigns and programs that deliver key demographics, increase market share and shatter revenue goals. A highly effective leader with exceptional communication and budget management skills, Beke is known for delivering multiple high-priority projects on concurrent deadlines.
Specialties:
- – Planning and Execution of Consumer Sales Promotions
- – Sponsorship Package Development
- – Campaign analysis / Return on Investment Reporting
- – Brand Activation and Marketing Strategies
- – Media Purchase and Merchandising
- – Event Planning and Production
- – Incentive Planning and Execution
- – Creative Marketing and Advertising Campaign Development
- – Online Marketing Techniques and Social Media
